KONG STUDIO

RamenPlay

“Brand revamp proposal for RamenPlay.”

The Art of Authentic Sanpo Ramen

Rooted in Kamikido Niigata’s 40-year ramen legacy, Sanpo brings Japan’s No.1 Ramen and Rice experience to the world. A collaboration between BreadTalk Group and Sanpou, our reimagined brand blends heritage with innovation. Two key visuals highlight our authentic origins and a customised dining experience, ensuring every bowl tells a story of craftsmanship and tradition.

“What we cherish most is every customer’s experience and the priceless smiles we bring to their faces.”

Client
RamenPlay

Discipline
Art Direction, Brand Revamp, Creative Direction

Sector
Food & Drink